RankPay is a performance-based SEO service provider. We have done a full review of RankPay - Click Here to Read RankPay Review. If you are not sure of what RankPay is, please spend some time to read our unbiased editorial review.

So we know what RankPay is. But the question is, how can RankPay help my business?

Since RankPay is risk-free as you only pay if you rank, it doesn't hurt to include it as part of your online marketing strategies. However, you shouldn't fully rely on RankPay. You need to diversify the channels of which you are getting your visitors from.

Depending on the level of competition on the keywords you want to rank for, RankPay can help you boost your search engine rankings. However, you really want to be realistic here.

For example. You are ranked #2 for a particular keyword and you know ranking #1 for a keyword will bring in additional approx. 10,000 visitors a month and out of the 10,000 visitors you can generate additional $3,000 in sales. After submitting your keyword and domain to RankPay you get a quote of, say, $100/month for #1 ranking. RankPay will most likely not be able to increase your rank for just $100/month. So you'll most likely never be able to see any results. I mean, does 3,000% ROI sound realistic to you?

The reason is simple. You are not the only one who understand the value of the rankings for the particular keyword in terms of the revenue potential. From a business perspective, you can pay up to $2,999 to generate positive ROI on your investment in order to rank for that keyword from #2 to #1. Therefore, your competitors will also be willing to pay more than just $100/month to compete with you for that keyword. Now because RankPay provided you with a quote of $100/month, they are NOT going to spend resources that cost more than $100 for you, otherwise they would not have a positive business model, right?

Be realistic and Diversify

Just because RankPay can't improve your ranking from #2 to #1 for $100/month (for a keyword that will bring in additional 10,000 visitors and $3,000 in revenue), it doesn't mean that there's no value in their services. You get what you pay for. RankPay is proven to be a legitimate SEO service provider and they do know how to please Google. Therefore you should include it in your SEO campaigns.

With the example above, you have a SEO budget of up to $3,000/month to rank for the keyword. Spread the budget over to many SEO service providers. For example, allocate $100/month to RankPay, allocate $500/month to another, and so on. As long as you choose SEO service providers that bring in real value, you will see results.

In short, first be realistic. Don't expect the impossible. Second, diversify your strategies. Each SEO service provider has their strengths and weaknesses. Combine different services and see which combinations work best for your keywords.